The parent company for brands like Taco Bell, KFC, and Pizza Hut

Challenge

How might we train a global marketing team to adopt a new marketing framework?

Creative Approach

We pared down big ideas to video-driven lessons, quizzes, and quick-to-digest case studies for active and engaging learning.

Creative Approach

We pared down big ideas to video-driven lessons, quizzes, and quick-to-digest case studies for active and engaging learning.

Strategy

We transformed an innovative marketing framework produced by YUM’s in-house agency, and turned it onto a digital learning tool made for consuming content.

Strategy

We transformed an innovative marketing framework produced by YUM’s in-house agency, and turned it onto a digital learning tool made for consuming content.

Design

Minimal. Color coded. With just the right edge.

Design

Minimal. Color coded. With just the right edge.

Technology

An elegant yet simple WordPress solution that integrates with Yum’s single sign-on and follows demanding global security protocols.

Results

Kluge helped us build a product that wowed a team of world-class marketers. Best of all, they helped us break the models of boring corporate trainings.

– Ken Muench
Chief Marketing Strategy Officer

Results

Kluge helped us build a product that wowed a team of world-class marketers. Best of all, they helped us break the models of boring corporate trainings.

– Ken Muench
Chief Marketing Strategy Officer

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